OUGD603: Creative Networks- Evaluation

Although this was a quick project it was no doubt enjoyable and something I learnt from. Although the concept was simple it drew from a few varying sources, Picasso's doodles, art history books, personal names and signatures. All to create something that felt less cold and computer generated, something that injected a sense of personalty and warmth into an inherently digital piece. The use of personal touches, hand rendered (or rather tablet rendered) illustrations and the use of art books ties the design closely to art and art history- rather appropriate when you are promoting a talk by an art historian. Throughout this brief I managed to develop a new illustrative style, one which I used again and hope to continue to use. This one line drawing style seems much more simple and less detail orientated than my previous attempts at illustration, though the messiness gives it a charm and a bit of a personality, it's something I can see using in other briefs and pushing further. 

Though my design wasn't chosen, and although I had ideas for the Daft Punk poster (which fell apart horribly through digital development) I am still rather happy with what I produced. And yes it took outside feedback to realise that an all white design was rather bland, but that's the point of feedback, to show you what you missed. If I were to repeat this project I would possibly put more time into the development, and I have made the changes to the colour in order to produce a poster that stands out better. I certainly would put more time and effort into producing something for the daft punk poster, but overall I am rather pleased, and although I do wish they had chosen my design, in a way I'm glad I don't have to do anymore and come up with another bunch of concepts and designs. This was the project remains fun, rather than a chore. 

OUGD603: Creative Networks- Submission Boards, Final Design, Feedback and Changes

For the final submission I produced a quick design board explaining the concept of the poster alongside the final design flat and in context. Although there were some positive comments made about the design it ultimately wasn't chosen. 

The positive feedback focused on the personal touches used in the design, the use of handwriting to give the poster a sense of personality and the use of Picasso drawings; the work of an existing artist, as solid inspiration for the style of the image nicely linked the poster to the art world. Although they said they liked the design the main problem with it was it was too bland, a white simple poster lacked the ability to stand out, despite the positive elements if it's unable to draw attention it fails as a poster. They suggested if it were to be produced in a brighter colour then it might stand out from the background. 

Based off of this feedback I went back and made some slight adjustments to the final design giving it a bold yellow background making it stand out far better than the initial white poster. Although I didn't win the challenge and won't be producing anymore posters for events this project was an enjoyable experience and a nice quick simple brief to start the year with and develop my poster design skills further. It also gave me an opportunity to work on a new illustration style which, although messy and chaotic has a certain charm and appeal to it, something which I ended up apply in another project and one I hope to continue to expand.