Wednesday 18 May 2016

OUGD603: Armadilla- The Catalogue


When we discussed producing a product catalogue we wanted a high quality magazine bind and aimed to get our final designs professionally printed and so I contacted a local printers who also provide the style of binding that we aimed to achieve.


Unfortunately, they never responded and so we had to resort to printing and binding the book ourselves. We didn't want a simple stitch bind, and aimed to get the professional spine we sought after. In my opinion a stitch bind or staple bind would look ok, but to properly represent the high quality product and to aim towards a higher end range of clients then a more complicated binding would be needed.


The way we would achieve the spine is to split the catalogue into two booklets, bind these together and then print a cover separately and wrap it around the bound pages.


This was a bit more ambitious than simply printing and stitching and so we spent a good amount of time calculating what pages needed to go where, how to separate the books and how to set up the files for printing.


We also needed to figure out the new width of the cover- including spine, to wrap around the final catalogue. So we spent time mocking up a 'test' booklet measuring the width of the spine and adding extra space to the cover so it properly covered the pages.











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